Episode 42

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Published on:

9th Aug 2024

Crafting Corporate Connections: How Coaches Do Business with Business

Are you a coach or professional looking to expand your reach into the corporate world? In this enlightening conversation, I sit down with Lori Saitz, the Zen Rabbit herself, to explore strategies for engaging corporate clients and bringing mindfulness practices into the business realm.

Lori shares her journey from gratitude cookie entrepreneur to corporate mindfulness expert, offering valuable insights on how to position your services for maximum impact in the business world. We discuss:

Translating Mindfulness for Business

• How to frame mindfulness practices in terms of tangible business benefits

• The importance of speaking the language of your corporate clients

• Strategies for overcoming resistance to "woo-woo" concepts in business settings

Building Your Corporate Presence

• Effective networking strategies for connecting with decision-makers

• Crafting a LinkedIn profile that resonates with corporate buyers

• Creating compelling case studies and "anchor content" to establish credibility

Persistence and Confidence

• Why follow-up is crucial in corporate sales

• Embracing your expertise and overcoming imposter syndrome

• The power of consistent, bite-sized communication with potential clients

Whether you're a life coach, therapist, or mindfulness practitioner, this episode offers practical advice for bringing your skills to the corporate world. Discover how to position your services, make meaningful connections, and confidently step into your role as an expert in your field.

Are you ready to expand your impact and bring mindfulness to the business world? Tune in for insights that could transform your coaching practice.

You can learn more about Lori and connect with her at ZenRabbit

The Mindful Coach Association presents this podcast. Join us to meet your colleagues and connect with mindful professionals as we learn about how to do business with business, grow, and be the best we can be because the world needs mindful coaches and professionals now more than ever.

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About the Podcast

The Mindful Coach Podcast
Turning ordinary conversations into extraordinary experiences
Imagine you could uplevel every conversation you will ever have for the rest of your life. What would be the impact—professionally and personally?

How we show up in conversations—our presence, communication, and awareness—is the fastest way to improve the quality of our personal and professional lives. Yet, few people are ever taught how to cultivate this presence intentionally.

That’s what The Mindful Coach Podcast is all about.

In each episode, we explore the power of mindful communication—how awareness, somatic intelligence, and deep listening can turn ordinary conversations into extraordinary experiences. Through real conversations with coaches, leaders, and professionals, we uncover practical ways to build resilience, reduce reactivity, and create deeper connections with those we serve.

This podcast is also a gateway to a supportive professional community—the Mindful Coach Association (https://mindfulcoachassociation.com)—where mindful professionals gather to learn, connect, and grow in a space dedicated to authentic connection and skillful presence.

If you're ready to take this work further, check out my flagship program:
Mindfulness Communication and Presence for Professionals—an immersive training designed to help you cultivate presence, master communication, and transform your interactions in work and life.

If you're a coach, leader, or professional who values mindful communication and presence, visit The Mindful Coach (https://themindfulcoach.com) to learn more.

Join us as we explore what it truly means to show up—for ourselves, our clients, and the world.

Together, we are a mighty force.
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About your host

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Brett Hill

I'm a mindful somatic coach and coach trainer. I'm on a mission to help coaches be the best they can be, and the best way I know to do that, is to promote and encourage coach mindfulness. I created the Mindful Coach Method to help coaches learn the many great techniques and practices I've had the good fortune to learn and employ over the years.

But my interests go beyond training coaches and private practice.

I founded the Mindful Coach Association so coaches and other helping professionals who value mindfulness in their work can connect and collaborate. To help members be successful and tell their stories to the world. I launched the Mindful Coach Podcast.

Strangely enough, my interests in mindful communication align with my passion for technology.

After graduating with a degree in interpersonal communication, I became a technology expert and enjoyed a distinguished technical career. I frequently presented at technical conferences worldwide for companies like Microsoft, authored books, and was awarded Microsoft’s distinguished “Most Valuable Professional” award for nine years.

All my life I've been fascinated with how things actually work. That means looking deeply and seriously inside as well as at the world. How do our minds work? What are the limits of the human capacity to learn and understand? What creates unhappiness or joy?

I studied many inner practices, from common forms to very esoteric. I taught mindfulness and meditation in many forms. One of my most immersive studies was in Hakomi, a mindfulness-based somatic psychology, with founder Ron Kurtz. Also group dynamics under the guidance of Amina Knowlan, creator of Matrix Leadership. In addition, I taught beginning and advanced meditation for several years at the Lotus Center in Okla. City and established the Quest Institute meditation center in Dallas.

After obtaining several coach certifications, I created and teache The Mindful Coach Method to help “bridge the gap” so coaches can experience and use coaching presence, coach-centered mindfulness, and the somatic techniques he has found so essential in his work, yet are often missing in coach training.

I'm on a mission in my work as a coach, teacher, speaker, and author to help people be more present and connected to their authentic voice, and the world itself. I specialize in mindful communications and coach training so we can connect authentically, speak truly, and listen deeply. What does the world need more than this?

Certifications include International Coaching Federation, Somatic-Wellness & Mindfulness Coach, and Mindful Facilitator by the Institute for Organizational Mindfulness. He’s also an alumnus of the Inner MBA by Sounds True, and has hundreds of hours of training in Hakomi, Matrix Group Leadership, Martial Art, Contact Improvisation, and others.